Africa Automation Technology Fair 2021
April 2020
News
Positioned as the heartbeat of the industry in Africa, Africa Automation Fair has evolved and transformed to meet the needs of industry and is now named the Africa Automation Technology Fair.
Africa Automation Technology Fair takes place at the Ticketpro Dome from 18 to 20 May 2021 and will be attended by South African, African and international visitors and exhibitors. It is the most comprehensive and focused automation technology platform in Africa and will bring you the latest automation technology innovations. With additional product categories and new show innovations, Africa Automation Technology Fair 2021 remains relevant in an ever changing industry, identifying and engaging the latest industry innovations and megatrends.
Your key to the African continen
Automation has changed manufacturing in sectors such as agriculture, mining, ICT, food and beverage, infrastructure, oil and gas, and more. Africa Automation Technology Fair is the ideal platform for exhibitors and sponsors to launch and showcase their innovative brands and products.

Chardonnay Marchesi, portfolio director for Technology and Business Events at Reed Exhibitions, at the launch of the 2021 exhibition.
Chardonnay Marchesi, portfolio director for Technology and Business Events at Reed Exhibitions, says that the show connects more than 4500 people and presents an ideal opportunity to connect with quality decision makers across the various sectors. “We pride ourselves on organising a world class trade fair and attracting top visitors and exhibitors to Africa Automation Technology Fair.”
As the global economic race continues, the continent looks to its manufacturers to advance innovation, unlock new opportunities and ultimately accelerate the economy. “By creating an engaging and collaborative space, businesses gain access to innovative solutions from around the continent. More than ever, we are looking to inspire collaboration and transfer knowledge to create ground-breaking ideas for industry transformation,” explains Marchesi.
Show innovations
2021’s programme is bolder than ever before and you can expect several innovations next year:
• African hosted buyers programme
• One-on-one meetings with hosted buyers
• African hosted buyers lounge
• VIP programme and VIP lounge
• Technology demo zone
• Automation technology experience
• Business connection zone
• Guided visitor tours
• CPD accredited workshops
“We continue to work closely with industry associations, including the SAIMC, the SAIMC Supplier Advisory Council and our official media partner, Technews Publishing to ensure that we deliver quality content and a world-class showcase,” Marchesi concludes.
Further reading:
RS South Africa shapes future engineering talent
RS South Africa
News
RS South Africa is demonstrating that nurturing future engineers goes beyond traditional classrooms or competitions. On STEM Day, the company shone a light on the full spectrum of its educational initiatives.
Read more...
ABB and Compu-Power bring high-efficiency UPS innovation to IS3 X-Change 2025
News
ABB recently participated in the 31st annual IS
3X-Change 2025 in Cape Town, alongside its long-standing channel partner Compu-Power.
Read more...
UKZN’s SMART lab wins aviation award
News
: The SMART Lab at UKZN was awarded first place in the Aviation Research and Development category at the Civil Aviation Authority of South Africa’s award ceremony for outstanding contributions and achievements in the aviation sector.
Read more...
Meta and partners announce completion of 2Africa subsea cable system
News
Meta, in partnership with leading global and regional telecommunications companies, has announced the completion and activation of the core 2Africa subsea cable system. This marks a historic milestone in digital infrastructure, establishing what the world’s longest open-access subsea cable system.
Read more...
RS South Africa retains Level 2 B-BBEE status
RS South Africa
News
RS South Africa has once again achieved Level 2 B-BBEE verification.
Read more...
SEW-EURODRIVE unveils world class facility in Gqeberha
News
In a landmark event in the Eastern Cape attended by key customers and industry leaders, SEW-EURODRIVE officially opened its expanded state-of-the-art facility in Gqeberha, marking a major milestone in its strategy to strengthen regional support and deepen its footprint in the region.
Read more...
Africa’s brightest young battery innovators
Schneider Electric South Africa
News
Schneider Electric and Enactus, the international NGO dedicated to inspiring students through entrepreneurial action, have announced the winners of the 2025 Energy Transition Battery Innovation Challenge, funded by the Schneider Electric Foundation. It empowers young innovators to design battery solutions addressing the region’s most pressing energy challenges.
Read more...
Africa’s strategic role in powering the global clean energy future
News
The 2026 Africa Energy Indaba is to spotlight Africa’s mineral wealth, industrialisation potential and the urgent need for sustainable value chain development.
Read more...
The road to the Indaba
News
The Africa Automation Indaba 2026 is set to become a landmark gathering for Africa’s automation, process control and manufacturing community.
SA Instrumentation and Control will be running a dedicated editorial series spotlighting the voices, ideas and debates shaping Africa’s industrial future.
Read more...
Crash reconstruction tests advance vehicle safety research
News
The University of KwaZulu-Natal’s Scientific Multidisciplinary Advanced Research Technologies (SMART) Lab recently participated in a series of collaborative crash reconstruction tests held at the Toyota Test Track.
Read more...