Innomotics and Danfoss Drives strengthen partnership to deliver comprehensive motor and drive solutions
May 2025
News
Innomotics and Danfoss Drives have announced the next phase of their strategic, non-exclusive partnership. This was announced at the Hannover Messe where Michael Reichle, Innomotics CEO, and Mika Kulju, president of Danfoss Drives, attended the Innomotics booth. This collaboration is designed to meet the growing demand for comprehensive motor and drive solutions, ensuring customers receive high-quality, efficient and compatible products. By joining forces, Innomotics and Danfoss offer customers the flexibility to bundle low-voltage motors from Innomotics with Danfoss low-voltage drives in a seamless package. This approach is particularly beneficial for customers seeking a specific combined motor and drive solution as part of
a delivery or project.
While both companies are aligning their go-to-market strategies for common customer approaches, they continue to provide separate quotes for its respective products thereby ensuring transparency and flexibility for customers. Additionally, both companies remain committed to brand independence, ensuring customers have the flexibility to choose the best motor-drive combination for their needs. “Many of our customers require very specific motor and drive combinations with the highest standards of reliability and efficiency. This applies in particular to fast-growing sectors such as the water industry. By combining our strengths, we can increase the competitiveness of both brands and conquer new markets,” said Reichle.
Mika Kulju, president of Danfoss Drives concludes: “By offering tailored motor and drive packages we can provide the best possible solutions while giving customers the flexibility to select the right motor-drive pairing.”
Further reading:
Reinstatement opportunity for ECSA registration
News
In 2023 the Engineering Council of South Africa (ECSA) announced a special opportunity for engineers in South Africa to reinstate their registration status if it had been cancelled. This exclusive offer is available until the end of August 2024.
Read more...
Festo 100th Anniversary: Celebrating a century-long legacy of innovation and commitment
News
Festo has officially begun celebrating 100 years of groundbreaking technology, commitment and enduring partnerships. To kick off this historic milestone celebration, their Customer Innovation Day and ThankYou Party series brought together customers, partners and employees to reflect on their journey and look ahead to an
Read more...
Bearings International fosters dynamic customer partnerships
News
Bearings International has consistently set the benchmarks in innovation and excellence as a leading distributor of bearings, power transmission and interconnected mechanical consumables that sustainably facilitate and optimise operations for mining and industrial customers across Southern Africa.
Read more...
Africa’s industrial revolution accelerates
News
As Africa undergoes a rapid industrial transformation, AATF Connect 2025 emerges as the premier platform to showcase innovation, drive collaboration, and spark discussions that will shape the continent’s industrial future.
Read more...
From the editor's desk: A good servant and a bad master
Technews Publishing (SA Instrumentation & Control)
News
In our new AI-generated world it was inevitable that the Nobel Committee would have noticed. And last November two pioneers of artificial intelligence, John Hopfield and Geoffrey Hinton, won the Nobel Prize
...
Read more...
Festo 100th Anniversary: Celebrating a century-long legacy of innovation and commitment
Festo South Africa
News
Festo has officially begun celebrating 100 years of groundbreaking technology, commitment and enduring partnerships. To kick off this historic milestone celebration, their Customer Innovation Day and ThankYou Party series brought together customers, partners and employees to reflect on their journey and look ahead to an exciting future.
Read more...
German Chancellor visits Beckhoff at Hannover Messe
Beckhoff Automation
News
As part of the traditional Hannover Messe opening tour, Federal Chancellor of Germany, Olaf Scholz visited German company, Beckhoff Automation. Hans Beckhoff, managing director and owner of Beckhoff Automation, presented his company and its comprehensive expertise in the field of software and AI.
Read more...
Iritron celebrates 25 years of excellence
Iritron
News
When Iritron, a leading provider of engineering and industrial solutions was founded in 2000, it was on the principles of exceptional service and lasting part-nerships. Today, Iritron has grown from a small team of four into a company of over 120 employees, serving clients across South Africa and beyond.
Read more...
A racing partnership
SKF South Africa
News
In one of motorsport’s most demanding arenas, a partnership forged in engineering precision and high-performance ambition has proven its worth. SKF, a global leader in bearing technology and innovation, celebrated a remarkable milestone in partnership with SVR Toyota GAZOO Racing, taking second position overall at the 2025 Dakar Rally.
Read more...
Question and Answer: Martin Hiller, portfolio director of AATF
News
AATF is here.
Read more...
printer friendly version