Unless you are reading a passed-along copy of SA Instrumentation & Control, some time in the near future you should be receiving a 'Circulation Reclassification Form'. It is important that this is filled in and returned. It will not take long - and it will help us to continue bringing you this great magazine.
How it works
* You, the reader, want to continue receiving an interesting magazine that contains the latest on what is happening and available in the Control and Instrumentation arena.
* One of the reasons for SA Instrumentation & Control's great success, is that our advertisers are happy to support a publication that they know is reaching potential customers.
* Like other top publishers, Technews undergoes stringent six-monthly circulation audits by the Audit Bureau of Circulation (ABC) in order to preserve the integrity, objectivity and accuracy of its subscriber database.
The requirement for audited circulation stemmed from the need for credibility by publishers, which was achieved in the main by independent verification of their circulation database to provide a basis for their advertising rates. Advertisers as well as advertising agencies needed to be assured their print advertising decisions were being based upon independently verified circulation data.
Today, those needs have not changed and the ABC continues to serve its members by upholding this basic mission and ensuring that the partnership between the publisher and their advertisers flourishes - resulting in a credible and valuable reference source for you - the reader.
Please keep an eye open for the Circulation Reclassification Form which will be coming your way shortly - fill it in and send it off.
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If you are looking for a magazine that addresses hydraulics, pneumatics, drives and transmissions, consider subscribing to Motion Control in Southern Africa. Visit www.technews.co.za to see our other publications.
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