News


I-MAK shifts gear with successful roadshow

February 2024 News

In a strategic move to fortify its presence in South Africa, I-MAK, a premium brand under the umbrella of Bearings International (BI), recently embarked on a very successful countrywide roadshow. I-MAK specialises in gearboxes, geared motors and power transmission solutions, a focus it has maintained for over 50 years. The company’s gearboxes power and propel hundreds of thousands of machines worldwide across diverse applications. BI general manager, Robert Sillis emphasised the importance of this initiative. “The Country Road Show was not merely a product showcase, but also played a crucial role in unveiling I-MAK’s cutting-edge products across BI’s extensive local branch network,” he said.

The roadshow included product training sessions and the distribution of sales tools to managers and sellers. It focused on industrial sectors grappling with downtime challenges, specifically targeting the mining, food and beverage, utilities, agriculture and automotive sectors. It also presented I-MAK’s complete standard geared unit range to Bearings International representatives and senior managers in the geared units division. This comprised inline, bevel and shaft mount helical units. The event included presentations on the features and benefits of the brand and products, and how they fit into the overall strategy of Bearings International.

The roadshow proved to be an invaluable experience for all stakeholders, as sellers underwent rigorous training conducted by internal product experts. Armed with this knowledge, they can now present the product to customers and decision makers, identifying winning factors and delivering tailored solutions to maximise uptime.

For more information contact Kobus Groenewald, Bearings International, +27 11 899 0000, kobusg@bearings.co.za, www.bearings.co.za


Credit(s)



Share this article:
Share via emailShare via LinkedInPrint this page

Further reading:

Schneider Electric announces 2023 Global Alliance Partner Programme award winners
Schneider Electric South Africa News
Schneider Electric has announced the winners of the 2023 Global Alliance Excellence Awards. Throughout 2023, Schneider Electric’s Alliance Partners supported customers in the digitalisation of industrial automation, delivering value with innovative initiatives, solutions and services.

Read more...
Custom containerised lubrication dispensing system
News
Bosch Rexroth Africa recently supplied and installed a customised environmentally friendly and dust-proof lubrication dispensing system for a leading earth-moving equipment supplier.

Read more...
Siemens to acquire industrial drive technology business of ebm-papst
Siemens South Africa News
Siemens has signed an agreement to acquire the industrial drive technology business of ebm-papst. The business includes intelligent, integrated mechatronic systems in the protective extra-low voltage range and innovative motion control systems.

Read more...
Bearings International fosters a segment strategy
Bearings International News
Bearings International has a segment approach to the market, which places an intentional focus on key industries in South and sub-Saharan Africa in a bid to optimise operations, enhance uptime, and drive business sustainability and increased profitability outcomes for customers.

Read more...
Local robotics team’s journey to the world stage
News
In the heart of Cape Town, a group of young visionaries aged 12 to 17 is making waves in the world of robotics. Known as Texpand, this team from Pinelands has not only dominated the First Tech Challenge (FTC) in South Africa, but has also earned international acclaim for its innovative approach to engineering and problem solving.

Read more...
RS Group expands by 10 000 products
RS South Africa News
RS South Africa has announced its Better World Claims Based Framework, enabling customers to select verified sustainable product alternatives. This provides suppliers with a standardised framework to accelerate the development and manufacture of more sustainable and responsible products.

Read more...
IRP 2023 could reset SA’s social and economic problems
News
ACTOM recently held a webinar on the ‘Draft IRP2023 Impact on the Manufacturing Sector’. South Africa’s Draft Integrated Resource Plan 2023 is a key document that outlines a comprehensive strategy for addressing the country’s energy security challenges, while also setting out its transition to a diversified energy mix, including renewables.

Read more...
Young scientists to showcase innovative research
News
Innovative South African research which includes a cost-effective triage test for real-time detection of TB and a nature-based technology that brings about environmental remediation, will be showcased at this year’s International Festival of Engineering, Science and Technology in Tunisia.

Read more...
Moog takes a leadership position in lunar exploration
News
NASA is planning for a sustained human presence on the Moon, and resources such as water could eventually be harnessed from the lunar surface instead of being transported from Earth, and it has turned to industry to find ways to excavate and transport that icy regolith.

Read more...
From the editor's desk: The weakest link
Technews Publishing (SA Instrumentation & Control) News
Lately I’ve been getting an ever-increasing number of articles on cybersecurity in my inbox. It’s easy to put it on the backburner, but there is no doubt that this is a very serious problem that’s not ...

Read more...