As part of strengthening its African footprint, Zest WEG has appointed established local firm Panaco as its value-added reseller (VAR) in the Katanga region of the Democratic Republic of Congo (DRC). According to Zest WEG’s Africa business development executive, Taylor Milan, Panaco is a 100% locally-owned business that has successfully serviced the region for over 40 years.
“Panaco is a well-established and respected company with strong business relationships with nearly all of our current clients,” explains Milan. “Its business methodology and culture are closely aligned with ours, and this synergy will aid us in supporting our current installed base, client network and growth expectations.”
He highlights the increasing importance of local content in the supply of equipment and services across the continent. Zest WEG has prioritised closer partnerships with local firms as a key element of its sustainable growth strategy in Africa.
Milan also emphasises the importance of VARs in this strategy. “Going beyond the role of just a distributor, a VAR is a local business chosen to promote and support the wide range of Zest WEG’s offering. It carries the whole Zest WEG brand into local markets,” he says. “Panaco has the ability to assist us in growing the comprehensive WEG product portfolio well beyond our traditional low-voltage motor and drive business. It has business facilities in Lubumbashi, Kolwezi and Kinshasa, bringing our services and support closer to customers in this fast-growing region.
“The VAR partnership will provide locally accessible support and skills, substantial stockholding and quality products at competitive pricing; it will also build strong and service-oriented customer relationships.”
Zest WEG has also appointed DRC firm AEMI as a WEG-accredited repair facility, after AEMI successfully met the demanding OEM standards. The company has a full repair facility in Likasi, and another in Kinshasa.
Read more...Experience ICRA 2026 right here in Gqeberha, South Africa
News
The IEEE International Conference on Robotics and Automation (ICRA) is the largest robotics, automation, artificial intelligence, and manufacturing conference in the world. You can experience the premier keynote and plenary presentations in Gqeberha.
Read more...Next-generation oil-free motor systems with active magnetic bearings WEG Africa
Motion Control & Drives
WEG and SpinDrive are collaborating to integrate SpinDrive’s AMBs and built-in IoT condition monitoring into WEG’s market-leading electric motor offering, creating an oil-free, maintenance-free drive solution.
Read more...Elevating artisanal skills is key to revitalising South Africa’s economy ACTOM Electrical Machines
News
We need to challenge the stigma attached to artisanal and technical careers, and we also need a mindset shift supported by the schooling system so that young people understand future career pathways, choose subjects accordingly, and recognise that artisanal and technical skills carry equal value in a modern economy.
Read more...From the editor's desk: A little bit of magic Technews Publishing (SA Instrumentation & Control)
News
Whatever your view is of America today, the Artemis II mission showed the world that it can still deliver moments of wonder. For a few days, the chaotic headlines gave way to something more. Who could ...
Read more...Woman of Stature Awards South Africa
News
In a powerful recognition of excellence in a traditionally male-dominated industry, Thabisile Phumo won the Woman in Mining and Engineering award at the 2026 Woman of Stature Awards South Africa.
While every effort has been made to ensure the accuracy of the information contained herein, the publisher and its agents cannot be held responsible for any errors contained, or any loss incurred as a result. Articles published do not necessarily reflect the views of the publishers. The editor reserves the right to alter or cut copy. Articles submitted are deemed to have been cleared for publication. Advertisements and company contact details are published as provided by the advertiser. Technews Publishing (Pty) Ltd cannot be held responsible for the accuracy or veracity of supplied material.
printer friendly version