News


Reflecting 30 years of growth

June 2024 News

Starting out in 1994 to serve the metropolitan area with a range of low-voltage electric motors, WEG Africa’s Cape Town branch has grown. Testament to this is the fact that it has again outgrown its premises, and last year relocated to larger, well-equipped facilities in Richmond Business Park. This enhanced its service capability, while making life easier for its customers.

“The branch had humble beginnings 30 years ago, with three staff members – the manager, an administrative assistant and a storeman,” says branch manager, Marthinus Greeff. “Our dedication and commitment to customers soon put us on a growth path which has continued to this day. Our experienced staff complement now stands at 35 people.”

Another sign of success is the geographical area that the branch now covers – from Cape Town upwards to the north as far as Upington, and east to the town of George. A wider range of industrial sectors now also reach out for solutions from WEG Africa’s Cape Town branch. These include mining, cement, petrochemicals, water and wastewater, building, food processing, materials handling and heating, and ventilation and air conditioning. He notes that a particularly exciting recent development has been in agriculture, where the branch serves farmers who want to use more renewable energy.

“Perhaps the most exciting aspect of our growth over the years is that we have become a real solutions provider to our customers, not just a supplier of products,” he explains. “We also make an important contribution to reducing our customers’ carbon footprint and energy costs.”

The company’s comprehensive product range covers low voltage electric motors from 0,18 to 500 kW. These are available in energy efficiency categories from IE1 to IE4. The branch provides high-voltage electric motors up to 11 kV and up to 6000 kW for demanding applications such as mill motors on mining operations. “We expanded into variable speed drives (VSDs) quite early on, and offer low-voltage VSDs from 0,18 to 500 kW,” he says. “Our medium-voltage VSDs range from 1 MW upwards, in 3,3/6,6 kV and 11 kV.”

Another advance made by the branch was to open an electrical panel division a decade ago. This facility manufactures solutions by combining WEG’s wide range of quality components. These are supplied to customers across the Western Cape in enclosures which are electrical type tested and non-type tested.

“We are also able to supply starters, VSD boxes, and motor control centres, all custom-made to the required specifications,” explains Greeff. “Our motor workshop facilities allow us to conduct many motor modifications, including fitment of space heaters and temperature monitoring devices such as thermostats, thermistors, and Pt-100 (RTD) temperature detectors. We can also fit special bearings as required by each customer’s application, ensuring we can deliver a high standard of quality in our value-added offerings.”

This in-house capability also reduces lead times and optimises cost effectiveness for the customer. The branch has its own in-house repair facility for all WEG drives and softstarters, staffed by three dedicated technicians. “This enables us to do all the repairs locally, without the need for these products to be sent to our head office in Johannesburg,” he says. “This gives customers the advantage of fast and efficient turnaround times.”

In the new premises, the sales counter area has been enlarged to facilitate quicker collections; Greeff notes that even the location of the new offices will please customers, as the road design and planning means much better traffic conditions. “Training remains a key value-add for our customers, so we designed our new building with an even bigger training room,” says Greeff. “With our technology advancing constantly, and our range of solutions growing, there is always considerable demand for us to train our customers’ employees.” He highlights that the training provided by WEG Africa in Cape Town is fully certified, and is presented by the company’s dedicated training officer. Trainees and customers receive this training at no cost, as a service from the company. “Our new training facility includes training benches for VSD and softstarter training, where we can accommodate 12 to 18 trainees at a time,” he says. “Training on motors will also continue, and we can have 22 trainees per session.”

In keeping with WEG’s global commitment to sustainability and a low carbon future, the WEG Africa Cape Town office has been recognised by the Green Buildings Council South Africa as achieving Level 1 building emissions. Rooftop photovoltaic panels reduce the carbon footprint and energy costs, while keeping operations powered during loadshedding.


Credit(s)



Share this article:
Share via emailShare via LinkedInPrint this page

Further reading:

Going Green initiative sees African Group Lubricants adopt electric forklift fleet
News
African Group Lubricants is transitioning most of its forklift fleet to electric power, a move expected to cut diesel consumption by around 85% and improve conditions across its manufacturing facility while delivering a positive return on investment in the near term.

Read more...
Africa Energy Indaba 2027 aims to ignite the power revolution
News
Africa Energy Indaba 2027 takes place from 2 to 4 March 2027 at the Cape Town International Convention Centre, bringing together ministers, utilities, investors and developers to accelerate energy generation, unlock investment and drive the continent’s industrial future.

Read more...
Major bearing tender for SKF
SKF South Africa News
SKF has secured a major bearing supply tender from an Algerian steelmaker, reinforcing its position in the metals segment across North Africa.

Read more...
Mining’s decarbonisation journey requires putting ESG commitments into action
Schneider Electric South Africa News
Schneider Electric specialists explain how mining and heavy industry can turn environmental, social and governance commitments into measurable decarbonisation results.

Read more...
Closing the energy efficiency gap at SKF’s Tech & Innovation Summit
SKF South Africa News
SKF is hosting its yearly virtual Tech & Innovation Summit, bringing together industry leaders and experts to showcase technologies, products and solutions designed to help close the energy efficiency gap in industrial operations.

Read more...
From the editor's desk: The science of copying nature
Technews Publishing (SA Instrumentation & Control) News
Some extreme weather we experienced recently has left me looking at nature with renewed awe. It also made me think about the inventions that we use every day that have been inspired by nature, especially ...

Read more...
New partnership between Delta Electronics and Conical Technologies
Conical Technologies News
Conical Technologies has announced a new distribution partnership with Delta Electronics by adding a comprehensive range of Delta power supplies to its industrial product portfolio for customers across southern Africa.

Read more...
OMRON Robotics and COMAU to collaborate on expanding advanced industrial automation solutions
Omron Electronics News
COMAU and OMRON Robotics have signed a strategic collaboration agreement aimed at accelerating the adoption and deployment of advanced industrial automation solutions for manufacturers worldwide.

Read more...
RS South Africa marks 30 years of enabling industry and innovation
RS South Africa News
RS South Africa celebrates its 30th anniversary this year, marking three decades of supporting local industry, enabling innovation and building strong customer partnerships across the country.

Read more...
Africa’s AI ambitions face critical infrastructure questions
Schneider Electric South Africa News
As AI investment accelerates globally, Africa is increasingly being viewed as the industry’s next major growth frontier. The continent’s AI ambitions will ultimately depend on its ability to solve one critical challenge: infrastructure readiness.

Read more...









While every effort has been made to ensure the accuracy of the information contained herein, the publisher and its agents cannot be held responsible for any errors contained, or any loss incurred as a result. Articles published do not necessarily reflect the views of the publishers. The editor reserves the right to alter or cut copy. Articles submitted are deemed to have been cleared for publication. Advertisements and company contact details are published as provided by the advertiser. Technews Publishing (Pty) Ltd cannot be held responsible for the accuracy or veracity of supplied material.




© Technews Publishing (Pty) Ltd | All Rights Reserved