News


New sales director for Comtest Group

March 2022 News


Jannie Dirks.

Armed with a BCom degree in marketing management from the University of Pretoria, Jannie Dirks was recently appointed to the board of the Comtest Group of companies and will be focusing his attention on company sales.

Initially, Dirks started work in the hi-fi trade, and then moved on to the McCarthy Group until it was acquired by Bidvest. Thereafter, he was with Yamaha for 25 years, where he moved up the ranks to the position of general manager.

Dirks says he is excited to be part of the dynamic Comtest Group, which he believes has immense potential. He manages Comtest’s sales team, and the abiding philosophy he imparts is one of positivity – simply everything must transform into a positive. He adds, “There is nothing like a positive frame of mind – why would you be anything else?” He travels occasionally for client liaison, but finds his portfolio is best handled from the group’s head offices in Linbro Park, Gauteng.

When he’s not working, Dirks is a keen and happy golfer with a handicap of 15. His other abiding passion is ‘overlanding’ – traversing the mountains and deserts of southern Africa. His most recent two-week trip in Namibia entailed travelling from the north of Swakopmund to the Kunene River mouth, entirely on the beach reserve which is protected territory requiring special permits.

He is married to Karien, and they have two daughters: Annabel, aged 14, and Alexi, 19, who is currently studying graphic design.


Credit(s)



Share this article:
Share via emailShare via LinkedInPrint this page

Further reading:

New chief marketing and communications officer joins Zutari
News
Leading consulting engineering and infrastructure advisory firm, Zutari, has appointed Zipporah Maubane as chief marketing and communications officer for Africa and the Middle East (AME).    The company ...

Read more...
SAS achieves Level 1 B-BBEE status
News
The company is also a longstanding advocate of STEM skills development, with emphasis on emerging 4IR skills in more recent years.

Read more...
Labour brokers can help IPPs meet skills requirements
News
The rush for renewable energy is upon us, but have the IPPs got a handle on the skilled labour requirements for their projects?

Read more...
Axis to create explosion-protected cameras
Axis Communications SA News
Axis Communications has announced its plans to develop its own explosion-protected surveillance cameras and devices across the Axis product portfolio through a new subsidiary, Axis Ex AB.

Read more...
KITE 2022 explored solutions to get industry back on track
News
The KwaZulu-Natal Industrial Technology Exhibition (KITE) provided an overview of the major industrial players across the country and showed that industry and technology are thriving despite the pandemic.

Read more...
EV wireless recharging in the future of transportation
News
Wireless recharging of electric vehicles as they travel over specially equipped, dedicated road lanes looks promising after months of testing.

Read more...
TUKS campus taken over by robots!
RS Components SA News
Students are required to build autonomous robotic vehicles with a sensor system to detect specific colours on a multi-coloured track.

Read more...
4Sight recognised at X-Change User Conference
News
4Sight’s implementation of the Aveva solution at the pharmaceutical company Reckitt earned both parties an award.

Read more...
Control Techniques wins iF Design Award 2022
News
Commander S and Marshal won over the 132-member jury with its modern design and innovative technology incorporating NFC technology onboard the drive.

Read more...
One-stop shop for mining equipment procurement
News
“Most mining clients do not want to own any equipment. In fact, they prefer a rental option as this reduces their risk and allows them to focus on their core business.”

Read more...